Design
I am actively involved in several sports, and live in the ultimate environment for product testing. With first hand understanding of the “function” needed, my ability to design technical, functional apparel is greatly enhanced. My aesthetic sense and visual design background provide the clothing with sleek, visual appeal.
…I encourage outside input … I believe that successful design comes from the collaboration of several ideas.
Development
Product development is taking all the sketches, concepts, samples and sorting these “idea’s” into a line that has all the required price points, varied visual details and production-ready. This step involves creating specification packs for proto request, organizing time lines and working with factories. Basically getting the “concepts” into action.